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Today's product and service providers in eager pursuit of
customer behavior insight and trends generate vast quantities of
customer data from a variety of sources. For many companies,
translating that customer data into clear, actionable business
strategies is a daunting task. To support its clients in this
endeavor, Stream created the Business Analytics Group - a data
analytics team dedicated to improving customer experience and
predictably increasing customer lifetime value.
The Business Analytics Group uses advanced analytical
techniques and a systematic approach to objectively deconstruct the
customer experience, identify key value drivers, and recommend
process changes that will yield predictable and quantifiable
results. This global team of experts is comprised of data
statisticians, six sigma black belts, tool developers and survey
process experts who work with clients to synthesize what matters
most to their customers and offer high value solutions that improve
overall experience and retention. The Business Analytics
Group has proven domain expertise in:
Survey Design and Execution - collecting and
synthesizing meaningful/actionable feedback
Service Blueprinting - identifying how the customer
sees your process
ROI Analysis - identifying investments that will
increase profitability
Provisioning Re-Engineering - eliminating the
leading causes of customer churn
Stream's Business Analytics Group is an externally focused
business unit. Its mission is to construct custom solutions
for clients based on each client's business priorities, CRM
objectives and/or consumer demands. The various components of the
solution are designed to be leveraged independently or holistically
as needed to supply the dynamic, ever-evolving nature of today's
consumers. Stream's Business Analytics offering may be combined
with its voice, chat, email and/or social media solutions - to
create fully integrated and comprehensive solutions that drives
customer satisfaction and increases overall brand loyalty.
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